Add Yahoo as a preferred source to see more of our stories on Google. ASMR videos create pleasurable feelings through sensory triggers, like stroking a microphone. A new sub-genre does the same thing, ...

People swear that by listening to the soft noises and whispers, tensions release and they fall asleep. But does autonomous sensory meridian response, known as ASMR and increasingly popular on YouTube ...

If you’ve seen videos of kinetic sand formations being sliced with a satisfying crunch on your Instagram Explore page, it’s not just an art demonstration. You’re witnessing one of the newest “oddly ...

Defined by the tingling, relaxing sensations some people feel in response to specific sounds or visuals ASMR has captivated audiences worldwide. It is described as a “tingling” that begins in the ...

TikTok is great for learning that your favorite procrastination techniques have names and watching golden retrievers sing Olivia Rodrigo tunes, but it's also a goldmine for soothing ASMR videos. There ...

If you went back in time to its inception and tried to predict some of the trends that would become popular on YouTube, you’d be surprised by what you missed. For a site built around a myriad of ...

Mukbangs have been a popular genre of food content online for years. Having content like this can be dangerous to those struggling with disordered eating, whether they are the viewer or creator.

Put on your headphones and get ready to take a 25-minute ride to chill town, because the newest player in the YouTube ASMR genre is here: Ikea. Ikea’s latest ads are part of a campaign called “Oddly ...

In some people, ASMR provokes a pleasant tingling sensation on the back of the head, neck, and spine, though not everyone experiences this. In recent years, ASMR has been discovered and popularized ...

Apple has released four Apple ASMR videos that were shot on the iPhone to its Apple YouTube channel, each focusing on different popular triggers. ASMR stands for Autonomous Sensory Meridian Response.