I talked with a professor of advertising to make sense of what this means for all of us who use those social media platforms. Macy is a writer on the AI Team. She covers how AI is changing daily life ...

Performance marketing lives in a world of relentless optimization. Every element—landing page design, copy, imagery, calls-to-action, targeting parameters—i ...

As the dynamics of advertising continually change, Google has been experimenting with many versions to help brands create ads and quickly get them in front of consumers. Not all have made it into ...

NEW YORK--(BUSINESS WIRE)--As Cannes Festival of Creativity opens this week, ResponsiveAds, the leading force in creative ad tech, proudly announces the Phase 1 launch of its Fluid Ad Creator, as part ...

NEW YORK, Nov. 18, 2025 /PRNewswire/ -- MediaPET.ai today announced the launch of "Agentic" mode for its all-in-one AI video platform which uses an AI agent to walk through all of the steps necessary ...

TikTok is rolling out a new set of AI-powered advertising tools that enable marketers to turn text prompts or still images into fully generated video ads. These features are designed to simplify and ...

AI has revolutionized the once-tedious PPC ad creation process. While user-friendliness and innovation remain crucial, the end product must boost sales and ROI. By harnessing AI, you can identify real ...

What if creating professional, eye-catching video ads was as simple as typing out a few ideas? Enter Google Veo 3, a innovative AI tool that’s transforming how businesses approach video advertising.

Can Google Ads' built-in AI tool compete with third-party solutions for ad creation? See which delivers better ad copy, images, and video. Every day, marketing teams face a crucial decision: Should ...

Creating ads can feel like an overwhelming task, especially when you’re juggling tight deadlines, limited resources, and the pressure to stand out in a crowded digital space. Whether you’re a small ...