With 3+ times the reach of cookie-based platforms and 77 times more accuracy than zip code geo-targeting, IP Zones employs patented genetic modeling to segment U.S. residents into over 5.2 million IP ...
IP Zones is based on a patented automated predictive modeling that defines audiences as neighborhood-sized clusters of 20 to 150 households. An average zip code is segmented into over 100 addressable ...
In American Express Marketing & Development v OHIM, the General Court has upheld decisions of the Second Board of Appeal of OHIM finding that the marks IP ZONE, EUROPE IP ZONE, IP ZONE EUROPE and ...