Experiential marketing is having a moment. Companies are investing more in events and activations than they did before the pandemic, betting big on face-to-face connections in 2025. But the challenge ...

If you often visit cafes and restaurants, you’ve likely found yourself scanning a QR code to access the menu. They typically request your name, phone number and email address, and despite the constant ...

Business leaders recognize the value of handshakes and face-to-face conversations, as nearly 80% of event organizers identify in-person events as their organization’s most impactful marketing channel.

During the COVID-19 Pandemic, a popular trend emerged amongst restaurants and restaurant chains that began to spread into all walks of life due to its inherent efficiency. Instead of receiving a ...

QR codes are everywhere now. They track our packages, enable contactless payments and even eliminate printed restaurant menus. And their popularity is only growing. A recent study by Uniqode revealed ...