NewGen has launched Multiple, an AI platform designed to help enterprise brands manage creator campaigns with greater speed, ...

Social commerce does not have a neutral room. Major gatherings in the space are sponsored by agencies, built around platforms ...

Target is rebuilding its creator commerce strategy after winding down a previous affiliate program that frustrated some partners, introducing two new programs designed to separate everyday ...

OnlyFans has launched three community pages for sports, comedy, and podcast creators, expanding its discovery tools as the ...

April’s independent creator rankings delivered a full reshuffling. @trending_ttok reclaimed the top position it last held in February, @be.lush dropped sharply from a March record, and six accounts ...

Social media marketing agency SocialChain has appointed Sophie Berman as Head of Influencer, placing her in charge of the integrated social agency’s CreatorChain offering as parent company Brave Bison ...

Brands are consolidating their creator budgets under fewer agencies, demanding a single point of contact for organic campaigns, paid amplification, and TikTok Shop. Alessandro Bogliari, co-founder and ...

Made By All (MBA), a Los Angeles-based digital management company, has launched Made By Us Studios (MBU), a premium content ...

The Team has acquired Provisions Golf, a boutique creator agency representing professional golfer Grant Horvat and golf ...

Creator Economy and Influencer Marketing hiring spans gaming publishers, crypto platforms, talent management firms, social ...

TikTok unveiled a new global business positioning, " Watch it. Love it. Want it .", at OMR Festival in Hamburg this week, ...