Cadbury Gems has made plenty of fun ads, but the museum one still stays in people’s minds. 😂 In the film, a man spots his favourite blue Gem sitting on a huge sculpture and just can’t stop himself from taking it, sending the whole artwork crashing down. Created as part of @ogilvyindia’s Raho Umarless idea, the ad showed how adults can act like kids the moment Gems is involved. With its cute message about how favourite colours never have an age limit, the film remains one of the brand’s most lov
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Cadbury Gems has made plenty of fun ads, but the museum one still …
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Hall of Ads: Gems Museum - The ad that taught us to stay ‘umarless’
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Hall of Ads: Gems Museum - The ad that taught us to stay ‘umarless’. The museum, the sculpture, the favourite blue colour: Deconstructing Cadbury's most memorable campaign. Read the full story: https://www.exchange4media.com/advertising-news/hall-of-ads-gems-museum-the-ad-that-taught-us-to-stay-umarless-151118.html #e4m #HallOfAds #IconicAdvertising #Cadbury #BrandStorytelling #IndianAdvertising | exchange4media
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